{"id":1910,"date":"2025-08-13T19:39:36","date_gmt":"2025-08-13T19:39:36","guid":{"rendered":"https:\/\/olive-hamster-327930.hostingersite.com\/?page_id=1910"},"modified":"2025-09-12T14:36:11","modified_gmt":"2025-09-12T14:36:11","slug":"historia","status":"publish","type":"page","link":"https:\/\/amsa.com.co\/en\/historia\/","title":{"rendered":"History"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1910\" class=\"elementor elementor-1910\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-746346e e-flex e-con-boxed e-con e-parent\" data-id=\"746346e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ae4f184 elementor-widget elementor-widget-html\" data-id=\"ae4f184\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<style>\n:root{--c-prim:#015859;--c-sec:#70BF44;--c-bg:#f7faf8;--c-txt:#233;--radius:16px}\n*{box-sizing:border-box}\n.history-am{font:400 15px\/1.6 system-ui,-apple-system,Segoe UI,Roboto,Inter,Arial,sans-serif;color:var(--c-txt)}\n.history-am .wrap{max-width:1100px;margin:auto;padding:0 16px}\n\n\/* ===== HERO ===== *\/\n.heroH{position:relative;isolation:isolate;min-height:50vh;display:grid;place-items:center;overflow:hidden;border-radius:18px;margin:10px 0 22px;background:#0c2d29}\n.heroH::before{content:\"\";position:absolute;inset:-10%;background:linear-gradient(180deg,#0c2d29 0%,#0c2d2900 45%),linear-gradient(rgba(0,0,0,.35),rgba(0,0,0,.35)),url(\"\/wp-content\/uploads\/2025\/08\/larguita-ult-100-_1_.webp\") center\/cover no-repeat;z-index:-1}\n.heroH h1{color:#fff;font-weight:800;text-align:center;margin:0 10px;font-size:clamp(24px,3.5vw,38px)}\n.heroH p{color:#fff;margin:8px auto 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6px;font-size:15px;color:var(--c-prim);font-weight:700}\n.step p{margin:0 0 6px;font-size:13px;color:#2a3}\n.step .chip{\n  display:inline-block;background:#eaf6ea;color:#215d2a;\n  border-radius:999px;padding:2px 8px;font-size:11px;font-weight:600\n}\n.step .bullet{\n  position:absolute;top:22px;width:42px;height:42px;border-radius:50%;\n  display:grid;place-items:center;background:var(--c-prim);color:#fff;font-size:12px;\n  font-weight:700;z-index:2\n}\n.step:nth-child(odd) .bullet{right:-21px}\n.step:nth-child(even) .bullet{left:-21px}\n\n\/* Mobile *\/\n@media(max-width:768px){\n  .timeline::before{left:20px}\n  .step{width:100%;padding-left:60px;padding-right:20px;text-align:left}\n  .step:nth-child(even){left:0}\n  .step .bullet{left:0;right:auto}\n}\n\n\/* ===== BLOQUE DE HISTORIA TEXTO ===== *\/\n.story-block{margin:30px auto;padding:20px;background:#fff;border:1px solid #e5eee9;border-radius:var(--radius);box-shadow:0 4px 14px rgba(1,88,89,.08)}\n.story-block h2{color:var(--c-prim);font-size:20px;font-weight:800;margin:0 0 10px}\n.story-block h3{color:var(--c-prim);font-size:17px;font-weight:700;margin:16px 0 6px}\n.story-block p{margin:0 0 12px;color:#2a3;font-size:15px}\n.story-block ul{margin:0 0 14px 16px;padding:0;list-style:\"\u2714 \";color:#2a3}\n.story-block li{margin:6px 0;font-size:14px}\n\n\/* ===== BLOQUES CON IMAGEN ===== *\/\n.blocks{display:grid;gap:14px;margin:20px 0}\n.cardImg{display:grid;grid-template-columns:1.1fr 1fr;gap:14px;align-items:center;background:var(--c-bg);border:1px solid #e3eee8;border-radius:var(--radius);padding:12px;box-shadow:0 4px 16px rgba(1,88,89,.06)}\n.cardImg:nth-child(even){grid-template-columns:1fr 1.1fr}\n.cardImg .media{aspect-ratio:16\/10;border-radius:10px;overflow:hidden}\n.cardImg img{width:100%;height:100%;object-fit:cover}\n.cardImg .txt h4{margin:0 0 4px;color:var(--c-prim);font-size:16px;font-weight:700}\n.cardImg .txt p{margin:0;color:#2b3;font-size:12.5px}\n\n\/* BOT\u00d3N ARRIBA *\/\n#toTop{position:fixed;right:12px;bottom:12px;translate:0 70px;opacity:0;transition:.2s;border:0;border-radius:999px;background:var(--c-prim);color:#fff;padding:7px 12px;font-weight:700;font-size:12px}\n#toTop.show{opacity:1;translate:0 0}\n<\/style>\n\n<section class=\"history-am\">\n  <div class=\"wrap\">\n    <!-- HERO -->\n    <header class=\"heroH\">\n      <div>\n        <h1>Our history<\/h1>\n        <p>More than a company, AMSA evolves with the purpose of being an engine of progress for their customers, partners and the country.<\/p>\n        <div class=\"cta\">\n          <a class=\"btn\" href=\"#timeline\">See milestones<\/a>\n          \n          <a class=\"btn\" href=\"#historia-texto\">Read story<\/a>\n        <\/div>\n      <\/div>\n    <\/header>\n\n    <!-- TIMELINE -->\n    <section class=\"timeline\" id=\"timeline\">\n      <article class=\"step\">\n        <div class=\"bullet\">2005<\/div>\n        <div class=\"content\"><h3>Marketing of white mineral oil<\/h3><p>The starting point in the world of applied chemistry.<\/p><span class=\"chip\">Home<\/span><\/div>\n      <\/article>\n      <article class=\"step\">\n        <div class=\"bullet\">2008<\/div>\n        <div class=\"content\"><h3>Broadening the portfolio of chemical<\/h3><p>New raw materials to respond to the market.<\/p><span class=\"chip\">Growth<\/span><\/div>\n      <\/article>\n      <article class=\"step\">\n        <div class=\"bullet\">2012<\/div>\n        <div class=\"content\"><h3>Formulation of hygiene products<\/h3><p>Own development focused on performance and regulations.<\/p><span class=\"chip\">R &amp; D<\/span><\/div>\n      <\/article>\n      <article class=\"step\">\n        <div class=\"bullet\">2018<\/div>\n        <div class=\"content\"><h3>Strengthening in assembling<\/h3><p>Plant and processes to produce at scale.<\/p><span class=\"chip\">Operation<\/span><\/div>\n      <\/article>\n      <article class=\"step\">\n        <div class=\"bullet\">2023<\/div>\n        <div class=\"content\"><h3>Portfolio specialist<\/h3><p>Base oils, chemicals, and customized solutions.<\/p><span class=\"chip\">Specialization<\/span><\/div>\n      <\/article>\n      <article class=\"step\">\n        <div class=\"bullet\">2025<\/div>\n        <div class=\"content\"><h3>Internationalization<\/h3><p>Regional expansion and strategic alliances.<\/p><span class=\"chip\">Future<\/span><\/div>\n      <\/article>\n    <\/section>\n\n    <!-- \ud83d\udcd6 HISTORIA TEXTO -->\n    <section class=\"story-block\" id=\"historia-texto\">\n      <h2>History<\/h2>\n      <p>At AMSA, we believe that the chemistry is not only transforming products but also industries, business and communities. We were born from the dream of a group of investors colombian convinced that the country needed a strong industry, able to generate sustainable value and real progress.<\/p>\n      <p>Today, with more than two decades of experience, we have continued to demonstrate that innovation and proximity are key to creating long-lasting relationships with our customers.<\/p>\n      \n      <h3>Our History: a dream to a reality industrial<\/h3>\n      <p>It all started with a product: the white mineral oil, the gateway to the world of applied chemistry. That first step opened the way towards a portfolio more diverse and robust.<\/p>\n      <p>With vision and perseverance, AMSA established his own plant for manufacturing, strengthened its operational capacity and built a distribution network that today makes us a strategic partner to companies in the different productive sectors of the country.<\/p>\n      \n      <h3>What makes us different<\/h3>\n      <ul>\n        <li>Comprehensive portfolio: solutions in industrial chemistry, bases, lubricants, cleaning products and strategic input.<\/li>\n        <li>Constant innovation: we adapt our raw materials to the new demands of the market.<\/li>\n        <li>Closeness to the customer: we understand your challenges and provide quick and effective responses.<\/li>\n        <li>Commitment to Colombia: we promote the growth of the national industry, and strengthen the local economy.<\/li>\n      <\/ul>\n      \n      <h3>AMSA: Your strategic partner in chemical<\/h3>\n      <p>More than a company, we are a motor of progress. We believe in building relationships of trust, evolve together with our allies and leave a positive impression in every industry we serve. In AMSA, your success is our purpose.<\/p>\n      <p><strong>Do you want to take your business to the next level? Talking and find out how to applied chemistry can transform your company.<\/strong><\/p>\n    <\/section>\n\n    <!-- BLOQUES CON IM\u00c1GENES -->\n    <section class=\"blocks\" id=\"capitulos\">\n      <article class=\"cardImg\"><div class=\"media\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/08\/WhatsApp-Image-2025-08-13-at-2.38.30-PM.webp\" alt=\"Laboratorio\" loading=\"lazy\"><\/div><div class=\"txt\"><h4>Laboratory: quality assurance<\/h4><p>Validation of raw materials and formulations with traceability.<\/p><\/div><\/article>\n      <article class=\"cardImg\"><div class=\"txt\"><h4>Assembling: capacity and compliance<\/h4><p>Plant with standardized processes and deliveries to be reliable.<\/p><\/div><div class=\"media\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/08\/WhatsApp-Image-2025-08-13-at-2.38.35-PM.jpeg\" alt=\"\u00c1rea de maquila\" loading=\"lazy\"><\/div><\/article>\n      <article class=\"cardImg\"><div class=\"media\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/08\/WhatsApp-Image-2025-08-13-at-3.26.16-PM.jpeg\" alt=\"Qu\u00edmicos\" loading=\"lazy\"><\/div><div class=\"txt\"><h4>Chemical solutions<\/h4><p>Comprehensive portfolio for a wide range of sectors.<\/p><\/div><\/article>\n    <\/section>\n  <\/div>\n  <button id=\"toTop\">\u2191<\/button>\n<\/section>\n\n<script>\n(() => {\n  const b = document.getElementById(\"toTop\");\n  const toggle = () => window.scrollY > 350 ? b.classList.add(\"show\") : b.classList.remove(\"show\");\n  window.addEventListener(\"scroll\", toggle, { passive: true });\n  b.addEventListener(\"click\", () => window.scrollTo({ top: 0, behavior: \"smooth\" }));\n  toggle();\n})();\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Nuestra historia M\u00e1s que una empresa, AMSA evoluciona con el prop\u00f3sito de ser motor de progreso para sus clientes, aliados y el pa\u00eds. Ver hitos Leer historia 2005 Comercializaci\u00f3n de aceite mineral blanco Punto de partida en el mundo de la qu\u00edmica aplicada. Inicio 2008 Ampliaci\u00f3n del portafolio qu\u00edmico Nuevas materias primas para responder al&#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_kad_post_transparent":"","_kad_post_title":"hide","_kad_post_layout":"fullwidth","_kad_post_sidebar_id":"","_kad_post_content_style":"unboxed","_kad_post_vertical_padding":"hide","_kad_post_feature":"hide","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"class_list":["post-1910","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/amsa.com.co\/en\/wp-json\/wp\/v2\/pages\/1910","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/amsa.com.co\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/amsa.com.co\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/amsa.com.co\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/amsa.com.co\/en\/wp-json\/wp\/v2\/comments?post=1910"}],"version-history":[{"count":0,"href":"https:\/\/amsa.com.co\/en\/wp-json\/wp\/v2\/pages\/1910\/revisions"}],"wp:attachment":[{"href":"https:\/\/amsa.com.co\/en\/wp-json\/wp\/v2\/media?parent=1910"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}